Internet Marketing Solutions

Phrase One is a long established business Internet Marketing company who have provided SEO (Search Engine Optimisation) services to businesses in the UK for many years. Being on page one in Google for many different targeted search terms is testimony to our ability. We have a wide ranging portfolio from small business clients through to the education authority, all of our client's websites have one thing in common – page one positions for targeted terms.

The success of Phrase One is also due to our exceptional customer services and pricing structures that are suitable to large and small business alike. Our continual monitoring of Internet Marketing and SEO strategies has helped us maintain the reputation of Business marketing leaders, not followers.

The power of Internet Marketing

With millions of websites being launched everyday Internet Marketing should be at the forefront of any business promotional strategy. When typing a query how often do you surf beyond the second page? At the time of writing we have gained page one positions for all of our clients search terms. In fact why not type 'business marketing' into Google.co.uk and note the position of Phrase One? Internet Marketing is a cost effective and efficient marketing strategy, it is said to be the future of marketing and a great leveller between small and large businesses as both are equal within the World Wide Web.

The difference between SEO and Internet Marketing

We are often asked what the difference between SEO and Internet Marketing is. The answer is fairly simple; Internet marketing encompasses a number of different online methods, including Pay Per Click (PPC), advertising on other websites, organic Search Engine Optimisation and more, whereas SEO is the term used to gain a natural high position within search engines. Therefore an Internet Marketing plan often includes SEO.

How to get to page one in Google

Gaining a page one position in Google through SEO requires onsite and offsite Optimisation. Here is a fraction of what is required to achieve this:

• On-site text content optimisation – this is the process of going over your company website with a fine tooth comb and optimising it for search engine consumption. This will help to maximise the off-site optimisation work carried out later on.
• Link structure optimisation – our technical experts may if required restructure the back end coding of your site to ensure that it is suitable for search engines. This will ensure that all pages can be indexed and are giving the best possible benefit to the overall site.
• Meta data and Meta files optimisation – we will ensure all of the information designed for search engines about your website is correct and optimised. This includes files such as robots.txt and sitemap.xml
• Webmaster account creation – we will create a webmaster account for all of the major search engines. This is essential to monitor crawl progress and to ensure your website is being indexed by the search engine robots.
• Analytics software setup – we will setup software to enable you to view in depth statistics on your website traffic. It will allow you to view detailed information on how, when and how many users are visiting your site along with other useful information. Reports can be produced and the data is laid out in easy to view tables, charts and diagrams allowing you to view how well your site is doing.

Off-site optimisation:

• Company press releases written and distributed - it is essential to have content written and optimised for search engines. We can create press releases to put into circulation around the web.
• Web directory registration and submission - online submission to 100s of directories and websites to help increase your website page rank.
• Unique article production and submission - unique content optimised for search engines is essential to gaining a high position in search engines. Our team of content writers will create unique articles to help promote your website.
• Social media campaign - we will submit your website to the leading social bookmarking websites which will help increase your Google page rank and bring you traffic.
• Link building campaign from relevant websites.

Choosing the right Business Marketing Company

To be successful as an Internet Marketing Company, one would expect that those promoting these services to employ SEO analysts? Not all do, many companies are based outside of the UK. Phrase One is a UK registered limited company based in the South of England. Our analysts provide free advice to any new business or established company.

Our Marketing services

We don't blow hot air, we don't hard sell, we provide advice and a range of powerful marketing services. You will notice within our portfolio that we have clients from the Government and education sectors as well as many small business owners and are highly rated by them all. Our range os services include:

• Bespoke web design and website update training
• Ecommerce web design
• Search Engine Optimisation (SEO)
• SEO training
• Business start upPay Per Click management
• Bluetooth marketing
• Website hosting
• Network installation
• Learning Content Management Systems

What should you do next?

If you would like free no nonsense advice dont hesitate to call our Office during working hours (8am – 6pm).

Internet Marketing Training

Phrase One Ltd can provide Internet Marketing training anywhere in the UK. The Training packages can be delivered at any location and include both onsite search engine optimisation and off site SEO. Our training is delivered by qualified teachers and is tailored to suit the clients requirements. Prior to training delivery we conduct extensive research into your competitors therefore ensuring that we are optimising your website for the right key phrases, in addition we will provide Internet marketing suggestions that will not only allow you to compete but probably supersede your competition.

Choose any of the following to create a bespoke Internet training course:

• Internet marketing
• Search engine optimisation
• Pay per click management
• Web design

No company can promise to get your website onto page one as its not up to individual companies its up to Google/ Yahoo and their ranking algorithms. However what we can claim; so far we have acheived page one positions for all of our clients key words!